Welcome to our press room.

We collaborate with Travel Retail’s leading trade press and media.

AI transforms retail loss prevention at Amsterdam Schiphol
press, blueprint, trbusiness Justyna Spek press, blueprint, trbusiness Justyna Spek

AI transforms retail loss prevention at Amsterdam Schiphol

An AI-powered theft detection system at Amsterdam Schiphol Airport has recovered over €163,000 (US$172,000) in retail sales between April and September 2024, based on more than 50 in-store theft detections. The groundbreaking system, developed by Veesion and implemented by TRSS, sets a new standard for retail security in the travel sector.

Read More
Video Interview: “Digitalisation and AI will fundamentally reshape travel retail” says Blueprint
press, blueprint, trbusiness Justyna Spek press, blueprint, trbusiness Justyna Spek

Video Interview: “Digitalisation and AI will fundamentally reshape travel retail” says Blueprint

During the TFWA World Exhibition in Cannes (30 September to 3 October), Blueprint Partners’ Karl Walter, Thomas Kaneko Henningsen and Sonja Soskic joined The Moodie Davitt Report Senior Reporter Ameesha Raizada for an exclusive interview. 

The trio highlighted Blueprint’s collaborative approach to helping airports, operators and brands navigate market shifts, as well as the importance of understanding new consumer groups such as Gen Z and Alpha. 

Read More
Blueprint says TR industry finding innovative strategies to engage Gen Z
press, blueprint, trbusiness Justyna Spek press, blueprint, trbusiness Justyna Spek

Blueprint says TR industry finding innovative strategies to engage Gen Z

The travel retail industry is actively experimenting with approaches to effectively engage Gen Z travelers, with several industry stakeholders at the forefront of adopting innovative strategies to cater to Gen Z’s evolving demands and preferences, according to Blueprint Partners Thomas Kaneko Henningsen and Karl Walter.

Read More
TRBusiness: “Blueprint & Hanse help Messyweekend secure trio of inflight retail listings”
press, messyweekend, trbusiness Jens Bonde-Poulsen press, messyweekend, trbusiness Jens Bonde-Poulsen

TRBusiness: “Blueprint & Hanse help Messyweekend secure trio of inflight retail listings”

Accessible eyewear brand Messyweekend has secured inflight retail listings with Eurowings, Discover Airlines and Marabu Airlines, aided by its travel retail partners Blueprint and Hanse Distribution.

The Danish handcrafted eyewear house, established in Copenhagen, has major plans for travel retail in 2024 as it seeks to establish itself as the go-to brand for accessibly priced lifestyle eyewear.

“We are thrilled that Messyweekend has been listed onboard Eurowings, Discover Airlines and Marabu Airlines,” said Hanse Distribution’s Sales Director Inflight Jakob Barthe.

This was followed by QAEZ International and on-board Lufthansa last year, with the help of German partner Hanse Distribution.

The brand now has further inflight listings in the pipeline and is also targeting airports and cruise ships, with Southeast Asia, Canada, Mexico and Brazil on the hit list.

Read More
TRBusiness: “How Messy Weekend is to clean up in TR”
press, trbusiness, messyweekend Jens Bonde-Poulsen press, trbusiness, messyweekend Jens Bonde-Poulsen

TRBusiness: “How Messy Weekend is to clean up in TR”

known for its affordable Scandinavian designed eyewear, Copenhagen born MessyWeekend has earned a dedicated following for its designs, and the company's work in caring for the community and the planet. The brand launched in global travel retail in October 2022 in Gebr. Heinemann's main duty-free store at Copenhagen Airport (CPH), and has since gone on to achieve listings with Hanse Distribution and Amsterdam-based Qaez International. This is in addition to an exclusive collaboration with Norwegian, exhibiting at the 2023 TR Consumer Forum in Vienna (via the Blueprint stand), and its ocean cleaning efforts so far contributing towards removing 250 tonnes of plastic from the deep blue. Looking ahead, MessyWeekend, and its business development agency partner Blueprint, sees great potential for the brand in the channel.

Read More
TR Business: “​Gen Z travel retail workshop to take place ahead of TFWA Cannes”
press, GenZ RedY, blueprint, trbusiness Jens Bonde-Poulsen press, GenZ RedY, blueprint, trbusiness Jens Bonde-Poulsen

TR Business: “​Gen Z travel retail workshop to take place ahead of TFWA Cannes”

Gen Z travel retail workshop to take place ahead of TFWA Cannes

The GenZ RedY workshop will take place on Sunday 1 October.

Blueprint and m1nd-set have teamed up to deliver a workshop for travel retail stakeholders on Generation Z consumers on Sunday 1 October in Cannes, ahead of the TFWA World Exhibition and Conference.

The GenZ RedY workshop will see the Copenhagen-based business development agency and Swiss industry research group share insights and exclusive data to help participants gain a better understanding of the Gen Z consumer segment.

“The workshop will provide exceptional insights and facilitate debates on how Gen Z consumers will shape travel retail shopping in the coming years,” said m1nd-set owner and CEO, Peter Mohn.

“Each participant will receive exclusive Gen Z data as part of the package.”

Read More
TRBUSINESS: “Blueprint reveals strategy for helping clients get a big break in the TR industry”
trbusiness, press, blueprint Justyna Spek trbusiness, press, blueprint Justyna Spek

TRBUSINESS: “Blueprint reveals strategy for helping clients get a big break in the TR industry”

A one-stop shop for consulting, distribution, advisory board and business angel investments, Blueprint, which was founded in 2016, is achieving its core vision to assist companies with accelerating their travel retail businesses.

“Clients may need go-to-market strategies, commercial sparring, advisory board support and investments whereas others seek insights on how travel retail customers will shop in airports and onboard cruises the coming years,” said Henningsen.

“This broad spectrum of capabilities allow us take on a smaller projects like vetting pricing strategies and product development while also being able to develop and execute travel retail go-to-market strategies.”

Its experienced team has supported a wide range of clients from start-ups to market leaders across all categories, including Wolford, Tommy Hilfiger, Calvin Klein, MessyWeekend, Summerbird, Rawbite, Simply Chocolate, BitMore, GreyLime, among others.

Read More

Let’s connect

Contact